Once can find pieces regurgitated all over the web about Microsoft’s new logo – so we at BusinessLogos Inc. won’t bore you with content marketing other than to say, although the letters appear to be spaced correctly, we would do SOMEthing like make the white spaces in the box the same width as the letters, or other visual cue to tie the word to the icon. Having the tails of the “f” and “t” merge is a pretty cheap trick in the end.
The real question is whether Microsoft can reinvent itself in a mobile world, as it’s stock has not gained for about ten years.